Comments on: The Location Efficient Mortgage http://www.d4v3.net/blog/2006/02/04/the-location-efficient-mortgage/ Interaction design, service design, and a little bit of green Tue, 06 Jan 2009 00:28:07 +0000 http://wordpress.org/?v=2.0.7 by: John http://www.d4v3.net/blog/2006/02/04/the-location-efficient-mortgage/#comment-14 Thu, 29 Jun 2006 19:50:17 +0000 http://www.d4v3.net/blog/2006/02/04/the-location-efficient-mortgage/#comment-14 Scotia Bank has been running a campaign "Find the Money, you didn't know you had". The concept being that they will work with you (concept) to reduce your monthly payments in order for you to... well in theory do those things you've always wanted. Like borrowing for that trip to Hawaii you've always wanted to take. Of course not everyone wants to go to Hawaii, but maybe just enough for a downpayment on that new HD TV that everyone is talking about. Which by the way is the grand prise for just "signing up". Cash flow is still in the same direction, just doing a tiny fraction more with it. Scotia Bank has been running a campaign “Find the Money, you didn’t know you had”. The concept being that they will work with you (concept) to reduce your monthly payments in order for you to… well in theory do those things you’ve always wanted. Like borrowing for that trip to Hawaii you’ve always wanted to take.
Of course not everyone wants to go to Hawaii, but maybe just enough for a downpayment on that new HD TV that everyone is talking about. Which by the way is the grand prise for just “signing up”.

Cash flow is still in the same direction, just doing a tiny fraction more with it.

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